Tuesday, December 24, 2019

Imtiaz Super Market - 2448 Words

IMTIAZ SUPER MARKET, a renowned super market, was formed in the 1955s as a small grocers outlet in Bahadurabad by Mr.Hakim Khan Abbasi, father of Mr. Imtiaz Hussain Abbasi .Imtiaz II came into being in 2003 located in Main Shahrah-e-Faisal. The outlet trusted for providing its customers with â€Å"Safe, Healthy and Qualitative product and services† has been functioning for approximately 55 years and during these 55 years given it’s widely applauded efforts to uphold quality, quantity and content it has rapidly introduced new product items. Their devotion, determination, dedication and diligence made it possible to win the hearts and minds of people who would visit their super market in its early days. Their elders set a new standard in†¦show more content†¦* All use News papers, internet, pamphlets and booklets because it contains detailed introduction about the business and its products. * Metro, Ary and Makro are in a wholesale business whereas Naheed and Agha are retailers. * They all have teams for customer service * Hire logistics for transportation * Focus on proper shelf placement of product SUPPLIERS Increase in raw material prices will have a knock on affect on the marketing mix strategy of an organization. Prices may be forced up as a result. A closer supplier relationship is one way of ensuring competitive and quality products for an organization. At Imtiaz they deal with their suppliers with integrity and fairness and treat them as partners in their operations. 1. Imtiaz has the basic strength of low prices with high quality. 2. Serving the customers with the wide variety of products 3. Having the strong retailing business background. 4. Best location for such kind of big store and also covering many areas. 5. Efficiently using the place and excellent layout 6. Friendly and co-operative staff 7. Computerized data base system which helps both customer and Imtiaz 1. Although the location for a big store is suitable but it is not suitable for all customers living in other areas 2. No parking facilities for the customers 3. Only deals in retailing 4. Absence of some products 1. Expansion in major cities and areas 2. Online shopping isShow MoreRelatedStrategic Planning on Imtiaz Supermarket2912 Words   |  12 PagesImtiaz Superstore Strategic Deficiency | Human Resource Management | Marketing / Brand Management | Supply Chain Management | IT/E-Commerce | * High Employee Turnover * Continuous Recruiting * Lack of Training * Stressful Environment | * Improper Marketing Campaign * Instable Pricing | * Warehousing * Improper Merchandising * Poor Fixtures amp; Density * Lack of Space | * Official Website * Lack of electronic cash counters * Lack of Retail and Inventory managementRead MoreQuality of the Sunrise Bread Products1192 Words   |  5 Pagescite area Karachi. The SUNRISE BREAD Company was established in 1996. It is one of the prominent bread manufactures in Pakistan. They took 30 to 35% of the market of all bread products in KARACHI. After the beginning stage of their operations they gradually resilient their base and struggle to categorical arrive into the international market. SUNRISE OBJECTIVES: They have a mission to provide admirable and superior quality by following all the principles of their institute that support to accomplishRead MoreDeveloping a Marketing Plan to Introduce a New Product or Service for Tausif Iternational3170 Words   |  13 Pages TAUSIF ITERNATIONAL. GROUP NAME: THE XPLORER MKT 201 Section 3 Autumn 2008 Submitted to Nawshad Naqueeb Submitted by Tanvir Hasan. ID: 0720005 Tahsin Tasnim. ID: 0720034 Tazina Afrin Nisha. ID: 0720061 Ahmad Imtiaz Sobhan. (Group coordinator) ID: 0720078 A.K.M. Ehsanul Hossain. ID:0720248 Progga Parmita Anika. ID: 0630014 Date of Submission November 24, 2008 [pic] School of Business INDEPENDENT UN I V E R S I T Y, BANGLADESH Read MorePage: Meat and Beef Products8094 Words   |  33 PagesEconomic Factors: 2 Social Factors: 3 Technological Factors: 3 PORTER’S FIVE FORCES MODEL 4 SWOT ANALYSIS OF K amp; N’S 4 Strengths: 4 Weaknesses: 5 Opportunities: 5 Threats: 6 TARGET MARKET AND SEGMENTATION 6 POSITONING 7 Perceptual Maps 7 Brand personality 8 COMPETITOR ANALYSIS 8 METRO: 8 CITY SUPER MART: 9 LOCAL BUTCHER SHOPS: 10 PRICING 15 PLACEMENT 18 PROMOTION 18 STORY BOARD OF OUR ADVERTIZEMENT: 20 Use of Red color in our Ad 23 Jingle 23 Analysis of Jingle: 24 ConclusionRead MorePromotion Mix of Pepsi16533 Words   |  67 PagesAnnual Report 2010 Askari Income Fund Invest with AIM A Wholly Owned Subsidary of Title Inside vision The leading quality investment advisor providing excellent returns in a dynamic market place, based on the superior expertise of a committed team of professionals who value “service to the customer” Askari Investment Management Limited Good people. Sound advice. Great returns. contents FundÂ’s Information 01 DirectorsÂ’ Report 03 Fund Managers Read MoreShaheen Air International14539 Words   |  59 PagesNETWORK OF CHANNELS TO REACH END CONSUMER 5 DOMESTIC ROUTES 6 INTERNATIONAL ROUTES 7 PRODUCT LINE 7 PRODUCT LIFE CYCLE (PLC) 11 SERVICE FACILITIES 11 INDUSTRY ANALYSIS 12 MAJOR COMPETITORS 15 MARKET SIZE AND MARKET GROWTH 18 PAKISTAN/SOUTHWEST ASIA TRAVEL GROWTH FORECAST 20 PAKISTAN DOMESTIC MARKET CAPACITY, TRAFFIC YIELD 20 AIRLINE OPERATING COSTS 21 REASONS FOR FAILURE 22 CURRENT ISSUES IN THE COMPANY 23 ANALYSIS OF EXTERNAL ENVIRONMENT 24 ECONOMIC FACTORS 24 GDP 24 WORLD OIL PRICESRead MoreEntrepreneurship in Pakistan20067 Words   |  81 Pagesopportunities for entrepreneurship. In Pakistan innovation and risk taking is severely inhibited by the intrusive role of government in the marketplace. From the early days of planning when protection and subsidy polic ies determined winners in the market place, entrepreneurship has been diverted to seeking government favours. Government economic policy also seeks to promote growth through a basically ‘mercantilist’ approach where domestic commerce through seriously neglect is heavily regulated

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.